Privacy Policy

At New Spark Plug, we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains what information we may collect, how we use it, how it may be shared, and the choices available to you.

This Privacy Policy applies to information collected through the New Spark Plug website, digital marketing activities, forms, communications, and related online services.

Information We Collect

Depending on how you interact with New Spark Plug, we may collect information such as:

• Name
• Email address
• Telephone number
• Company or business name
• Mailing or billing information
• Information submitted through contact forms or lead forms
• Messages, inquiries, attachments, or other information you voluntarily provide
• Information relating to services, consultations, projects, or purchases
• Website usage, device, browser, and technical information
• Advertising and marketing interaction data
• Information about how you found or interacted with our website or advertisements

How We Use Your Information

We may use information we collect to:

• Provide and manage our services
• Respond to inquiries and requests
• Schedule consultations or appointments
• Communicate with prospective and existing clients
• Provide customer support
• Improve our website, services, and customer experience
• Measure website traffic and marketing performance
• Understand how visitors interact with our website and advertising
• Create, manage, and optimize advertising campaigns
• Conduct remarketing and audience measurement
• Send marketing communications where permitted by law
• Prevent fraud, abuse, or security incidents
• Comply with legal and regulatory requirements

Advertising, Analytics, and Marketing Technologies

As a marketing company, New Spark Plug may use third-party advertising, analytics, CRM, communications, and marketing platforms to operate our business and measure the effectiveness of marketing activities.

These services may include platforms such as search engines, social media networks, analytics platforms, advertising networks, customer relationship management systems, call tracking providers, email marketing platforms, and website hosting or technology providers.

These platforms may use cookies, pixels, tags, web beacons, or similar technologies to collect information about website visits, advertising interactions, devices, browsers, and user behaviour.

This information may be used to:

• Measure advertising performance
• Attribute leads and conversions to marketing campaigns
• Understand website usage
• Build advertising audiences
• Deliver relevant advertisements
• Conduct remarketing
• Improve campaign performance and user experience

The collection and processing of information by third-party platforms is also governed by their respective privacy policies.

Lead and Customer Information

When you submit a form, request information, call us, book a consultation, or otherwise express interest in our services, we may store your information within customer relationship management, communications, scheduling, or marketing systems.

We use this information to respond to your inquiry, provide requested services, follow up regarding your request, and communicate with you about relevant New Spark Plug services.

We do not use customer or prospect information for purposes unrelated to legitimate business, marketing, service, or communication activities.

We Do Not Sell Personal Information

New Spark Plug does not sell personal information for monetary compensation.

We do not provide customer or prospect contact information to unrelated third parties for them to independently market their products or services.

We may share limited personal information with trusted service providers that help us operate our business, such as website providers, CRM platforms, advertising platforms, analytics services, communications providers, payment processors, or other technology vendors.

These providers are permitted to use information only as necessary to provide services to us or as otherwise permitted by their own applicable terms and privacy policies.

Certain privacy laws may define some advertising or analytics activities as the "sharing" of personal information even where no money is exchanged. Where applicable, you may have the right to opt out of these activities.

Cookies and Tracking Technologies

New Spark Plug may use cookies and similar technologies to:

• Keep our website functioning properly
• Remember visitor preferences
• Understand website traffic
• Measure conversions and campaign performance
• Improve our website
• Support advertising and remarketing activities

You can control or disable cookies through your browser settings. Certain website features may not function properly if cookies are disabled.

Where required by applicable law, we may provide additional options for managing advertising or tracking preferences.

Marketing Communications

Where permitted by law, New Spark Plug may communicate with you by email, telephone, SMS, or other channels regarding inquiries, services, promotions, or other relevant business communications.

You may opt out of promotional communications at any time by:

• Using an unsubscribe link contained in an email
• Replying STOP to applicable SMS communications
• Contacting New Spark Plug directly

Opting out of promotional communications does not prevent us from sending necessary transactional, administrative, or service-related communications.

How We Share Information

We may share personal information with trusted third parties when reasonably necessary to operate our business.

These may include:

• Website hosting and technology providers
• Advertising and analytics platforms
• Customer relationship management platforms
• Email and communications providers
• Scheduling and appointment platforms
• Payment processors
• Professional advisors
• Contractors or service providers assisting with our operations

We may also disclose information if required by law or where reasonably necessary to protect our rights, customers, employees, or business.

No Unrelated Third-Party Marketing

We do not provide personal information to unrelated businesses so that they can independently market their products or services to you.

Any sharing of information with third parties is generally limited to providing, operating, analyzing, securing, or marketing New Spark Plug's own services.

Sensitive Personal Information

New Spark Plug generally does not intentionally request or collect sensitive personal information unless it is reasonably necessary to provide a requested service or comply with applicable law.

Please avoid submitting unnecessary sensitive personal information through website forms or general communications.

Data Retention

We retain personal information only for as long as reasonably necessary to:

Provide our services

Maintain business and client records

Respond to inquiries

Meet legal, accounting, and regulatory requirements

Resolve disputes

Prevent fraud or abuse

Enforce agreements

Information that is no longer reasonably required may be deleted, anonymized, or securely retained where required by law.

Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, disclosure, alteration, misuse, or loss.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

Third-Party Websites

Our website may contain links to third-party websites or platforms.

New Spark Plug is not responsible for the privacy practices, security, or content of third-party websites. We encourage you to review the privacy policies of websites and services you visit.

Your Privacy Rights

Depending on where you live, you may have rights relating to your personal information, including the right to:

• Access personal information we hold about you
• Request correction of inaccurate information
• Request deletion of personal information
• Withdraw consent where applicable
• Object to or restrict certain processing
• Opt out of certain advertising or data-sharing activities
• Request a portable copy of certain information

To exercise an applicable privacy right, please contact New Spark Plug.

Canadian Privacy Rights

Canadian residents may have rights under applicable federal and provincial privacy legislation regarding access to, correction of, and the handling of their personal information.

You may also withdraw consent to certain uses of your information, subject to applicable legal, contractual, or operational restrictions.

California Privacy Rights

California residents may have additional rights under applicable California privacy legislation.

Depending on whether applicable legal thresholds are met, these rights may include the ability to:

• Request information about personal information collected
• Request access to personal information
• Request deletion or correction
• Opt out of certain sales or sharing of personal information
• Limit certain uses of sensitive personal information
• Exercise privacy rights without discrimination

New Spark Plug does not sell personal information for monetary compensation.

European and UK Privacy Rights

Residents of the European Economic Area, European Union, or United Kingdom may have additional privacy rights, including:

• The right of access
• The right to rectification
• The right to erasure
• The right to restrict processing
• The right to object to processing
• The right to data portability
• The right to withdraw consent

You may also have the right to submit a complaint to an applicable data protection authority.

Children's Privacy

New Spark Plug does not knowingly collect personal information from children under the age of 13.

If we become aware that personal information from a child has been collected without appropriate authorization, we will take reasonable steps to remove it.

Business Transfers

If New Spark Plug is involved in a merger, acquisition, financing, restructuring, sale of assets, or similar business transaction, information may be transferred as part of that transaction, subject to applicable privacy laws.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, technology, services, or legal requirements.

Changes will be posted on this page along with an updated "Last Updated" date.

Contact Us

If you have questions about this Privacy Policy, our privacy practices, or your personal information, please contact:

New Spark Plug

Website: newsparkplug.com 

Email: info@newsparkplug.com